In today’s Coworking Values Podcast episode, Bernie talks with Michelle Kok, a workspace design expert known for her unique approach to integrating creativity with analytical insights.
Together, they delve into the evolving concept of “hotelification” in workspaces, exploring how blending hospitality elements into office design can foster comfort and productivity.
Michelle shares her thoughts on what makes a workspace “commute-worthy,” the impact of remote work on gender roles, and the importance of aligning workplace design with the needs and culture of the business.
Listeners will gain valuable insights into how the future of workspaces is shaping up, with discussions ranging from the role of management in workspace design to the potential for mega-chain cafés to become coworking hubs.
If you’re curious about the future of coworking and office spaces and how these trends might affect you and your community, this episode is a must-listen.
Timeline Summary:
- [01:11] – Michelle discusses the intersection of creativity and analytical thinking in workspace design.
- [02:25] – Michelle explains her enthusiasm for the concept of hotelification and how it brings comfort and vibrancy into traditionally bland office spaces.
- [05:21] – The discussion on how workplace design should align with the business’s operational goals and management style.
- [08:29] – Michelle elaborates on the concept of “commute-worthy” workspaces and why businesses need to make the office worth the travel time for employees.
- [11:24] – Exploring the impact of remote work on gender roles and social capital in the workplace.
- [20:09] – How external societal changes influence workplace design, from multiculturalism to diversity and inclusion.
- [24:20] – The potential future of workspace design, including the rise of mega-chain cafés like Starbucks integrating coworking elements.
Detailed Episode Breakdown:
In this episode, Michelle Kok provides a comprehensive look at the evolving landscape of workspace design.
She begins by explaining how her approach uniquely blends analytical rigor with creative flair, ensuring that each design is not only aesthetically pleasing but also functionally aligned with the business’s needs.
The conversation then shifts to the trend of “hotelification”—the infusion of hospitality elements into workspaces.
Michelle strongly advocates this approach, believing it transforms bland, siloed offices into vibrant, welcoming environments that boost employee well-being and productivity.
However, she also warns against gimmicky designs, emphasizing the need for a deeper understanding of the business’s operational goals.
Michelle and Bernie then tackle the concept of “commute-worthy” workspaces.
With remote work rising, businesses must make the office experience valuable enough to justify the commute.
Michelle highlights how design can play a crucial role by fostering environments that encourage collaboration and spontaneous interactions—elements often missing in remote work setups.
The discussion also touches on the impact of remote work on gender roles, particularly how flexible work arrangements can promote gender equality by allowing both men and women to balance work and family responsibilities more effectively.
Finally, Michelle shares her vision for the future of workspace design, which she believes will continue to evolve as societal values shift.
From incorporating elements of global cultures into office design to predicting and meeting employees’ unspoken needs, Michelle’s insights provide a thought-provoking look at what lies ahead for workspaces.
Links & Resources
- Michelle Kok Design
- The Seduction of ‘Hotelification’ in the Workplace
- Follow Michelle on Instgram
- Workspace Design Show London 2005
- London Coworking Assembly Forum & Bar Camp 17th September 2024
- Coworking Values Podcast on LinkedIn
- Join the next Community Builder Cohort
- Join the 7k people in the LinkedIn Coworking Group
- Save the date 15th May 2025, European Coworking Day
- Connect with Bernie on LinkedIn
- Connect with Michelle on LinkedIn
- Join the Virtual Headquarters Network here.
One more thing
Remember, the strength of our communities lies in our collective efforts and shared values.
Please rate, follow, share, and leave a review for the Coworking Values Podcast; it helps our show have an even greater impact.
It also helps people in the general public and your neighbourhood understand coworking, how it can benefit their local community, and how it can benefit them in building their careers, projects, and work.